TV for Hotels – Whats New in DIRECTV for Hospitality
DIRECTV for Hospitality recently launched the Advanced Entertainment Platform (AEP) with a combination of features that to our knowledge, don’t exist anywhere else in the industry. It is now DIRECTV’s premier video platform.
With AEP, DIRECTV has combined the best of live satellite programming with over-the-top DIRECTV On Demand content from nearly 50 programmers, into a single product for the ultimate hospitality entertainment solution.
DIRECTV’s Android-based solution makes it easier than ever before for guests to watch whatever DIRECTV On Demand content they want, whenever they want, in their hotel room.
How is In-Room Entertainment Changing?
What should Hotel owners and operators be looking for to maximize the entertainment experience they are offering their guests?
COVID-19 has guests asking for new in-room features. This has hoteliers rethinking the way they provide in-room entertainment.
Over-the-Top or Streaming content is changing the entertainment experience in hotel rooms. The ability to stream content to mobile devices and access to On Demand programming is not just a nice to have feature, it’s an expected amenity today.
That is why DIRECTV’s AEP is such an important product for the hotel space. Cost-effective, live programming will continue to be important for guests to have access to the most up-to-date news, sports and information. But having the availability of thousands of On Demand options from the top networks allows hoteliers to provide additional entertainment options without additional capital expense and complexity.
What makes DIRECTV’s services unique and effective in the Hotel space?
DIRECTV for Hospitality continues to prove their commitment to innovation and technology leadership in the hotel space by consistently delivering industry leading products like the DIRECTV Residential Experience, the COM3000 headend, and now AEP.
Through many years of ongoing dialogue with hoteliers, DIRECTV has ensured that their product roadmap provides answers and solutions that directly address your Hotel guest’s satisfaction and entertainment requirements now and in the future.
The DIRECTV Residential Experience, COM3000 and Advanced Entertainment Platform solutions are all the outcome of feedback from the industry’s top hoteliers. The results have been the most guest-centric, easy to use, cost-effective hotel entertainment experiences available today.
What Entertainment Trends Does Your Hotel Need to be Aware Of?
As a result of the pandemic, hoteliers are actively evaluating in-room entertainment options.
Of considerable importance to hoteliers is the findings on the growing average number of personal devices that guests are now bringing with them and expect to connect to a hotel’s Wi-Fi service.
While 45 percent of guest respondents to the 2020 Guestroom Entertainment Survey indicated that they travel with at least two devices, more than a quarter disclosed that they now travel with three, and almost 10 percent stated that they bring at least four.¹
Guests are Remaining in-Room During Their Stays
Guests seeking to remain in guestrooms due to COVID-19 risks while attempting to keep themselves occupied can place a strain on existing hotel networks. How are your Hotel’s Wi-Fi capabilities affecting your guest’s experience.
A reliable Wi-Fi network connection’s importance to guest satisfaction is growing and with the mass adoption of streaming services and at-home casting technology by consumers, the desire to cast personal content from mobile devices to guest room televisions continues to grow rapidly. 67 percent of 2020 guest respondents said they seek availability of the ability to cast personal content to the In-Room TV.¹
More and more properties we service are looking into upgrading to “SMARTV’s” to provide this casting ability for their guest. A crucial finding for hoteliers is that 50 percent of guest respondents today indicate that the availability of wireless casting could affect their booking decision, while only 26 percent of hotelier respondents reported being currently able to offer the functionality.¹
With the growing diversity of apps and streaming services now being used by guests, the survey reveals a greater need for hoteliers to adopt comprehensive in-room entertainment services that are compatible with the ever-expanding range of third-party applications in order to offer a high-quality and personalized guest experience.¹
Why Should I Call Today?
Right Now is a really great time to sign up for DIRECTV.
Through the end of the year new and renewing customers can take advantage of an additional $6,000 equipment subsidy for the Advanced Entertainment Product on top of DIRECTV’s “No Additional Cost HD equipment” offer.
This limited-time offer makes AEP available to hotels up to 175 rooms for no equipment cost. Hoteliers interested in learning more about this amazing offer can reach out to our National Sales Manager Ted Maes directly for more information.
For More Information About
Whats New In DIRECTV for Hospitality
Call 1-800-951-1979 Today
*HD COM WITH ADVANCED ENTERTAINMENT PLATFORM (AEP): Offer ends 1/17/2021. Offer is available to new or renewing Hospitality and Institutions customers with a 7‑year programming agreement. Maximum equipment subsidy of $22,000 for HD COM System, COM System w/ NTSC‑8 technology or Receiver‑Less HD. AEP $6,000 subsidy only avail. to new Hospitality & Institution customers that activate service before 12/31/2020. Receiver‑Less equipment is only for Institutions. Properties must subscribe to the ENTERTAINMENT Package ($7.29/room/mo.) or above, and local channels ($.90/room/mo.) if available in your market. HD Access ($1.35/room/mo.) and Advanced Entertainment Platform ($2.00/room/mo.) req’d in all units. 75‑room minimum is req’d per property. To access DIRECTV HD programming, HD equipment req’d. IN THE EVENT YOU FAIL TO MAINTAIN YOUR SUBSCRIPTION TO THE REQUIRED PROGRAMMING PACKAGES YOU AGREE TO PAY AN EARLY CANCELLATION FEE EQUAL TO THE FULL SUBSIDY AMOUNT YOU RECEIVED PRORATED BY THE NUMBER OF MONTHS YOU PAID FOR THE REQUIRED PROGRAMMING PACKAGES DURING THE COMMITMENT PERIOD. Payment is due within thirty (30) days of receipt of a notice of failure to complete the commitment period. INSTALLATION: Custom installation charges apply, and installation fee is based on property size. Applicable use tax adjustment may apply on retail value of installation. Availability of DIRECTV service may vary by location. In certain markets, programming/pricing may vary. Make and model of system at DIRECTV’s sole discretion. Offers void where prohibited or restricted. Hardware and programming available separately. Receipt of DIRECTV programming subject to terms of the DIRECTV Terms of Service for Hospitality Establishments and the DIRECTV Terms of Service for Institutions; copy provided with new customer information packet. Taxes not included. DIRECTV programming, hardware, pricing, terms and conditions subject to change at any time. SHOWTIME is a registered trademark of Showtime Networks Inc., a ViacomCBS Company.
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