June 17 marks a significant milestone; it’s the 31st anniversary of DIRECTV! Dubbed “DIRECTV Day”, we’re celebrating this momentous occasion with three exciting DIRECTV PERKS initiatives throughout the month of June. So, let’s get those tokens flying! We’re pulling out all the stops with exciting sweepstakes and rewards for you to choose from, alongside the usual delightful offerings like movie rentals and Visa gift cards.

What are the 2025 DIRECTV Day PERKS?

This year for DIRECTV Day, we’re happy to present special PERKS that will make this the best summer yet!

Charitable Contribution

• All DIRECTV Perks tokens spent by members will be counted toward a donation to Ronald McDonald House Charity (RMHC), up to $50,000.

Sweepstakes

• $1,000 Amazon eGift Card: Upgrade your home or treat yourself with a chance to win one of five Amazon eGift Cards. Enter to win by June 30.
• $1,000 Sonos eGift Card: Enhance your audio experience with a chance to win one of five Sonos eGift Cards. Enter to win by June 30.
• $800 Backyard Movie Bundle: Get ready for the ultimate summer hangout! Five winners will receive a projector kit and a $500 Uber Eats gift card. Enter to win by June 30.

Special Redemption Offer

• Baskin Robbins: We’re celebrating 31 years with Baskin Robbins’ 31 flavors! Any time in June, snag a $5 Baskin Robbins gift card for just 200 tokens.

More About DIRECTV Day

DIRECTV Day, celebrated on June 17 each year, commemorates the company’s launch in 1994 with the sale of its first system in Jackson, Mississippi, marking a significant disruption in the pay-TV industry. This anniversary not only highlights 31 years of a continued commitment to innovation and service but also brings DIRECTV team members together for festive events and volunteer opportunities. And, of course, members of the DIRECTV PERKS program can enjoy special promotions and giveaways.

What is DIRECTV PERKS?

DIRECTV PERKS is a customer loyalty program that gives DIRECTV subscribers rewards, content and experiences that amplify all they love about TV. Members have exclusive access to sweepstakes and giveaways, and can earn tokens that can be redeemed for discounts, merchandise, gift cards, and more. Tokens are provided based on your loyalty and the actions you take; think of things like on-time bill payments or a fun spin on our weekly wheel. We also believe in celebrating life’s little victories, like your service anniversary. When you enroll in the DIRECTV PERKS loyalty program, you’ll receive tokens just for taking that first step. And remember, the longer you stick with us, the more tokens you can amass.

How does DIRECTV PERKS work?

Here’s exactly how DIRECTV PERKS works, step by step:

• Join for Free
  • DIRECTV PERKS is available to all new and current residential customers of DIRECTV Signature Packages with a DIRECTV device.
• Earn Tokens
  • As a member, you can accumulate virtual tokens by engaging with the service, such as making timely bill payments, celebrating service anniversaries, and participating in enjoyable activities like a spin-to-win game.
• Redeem Your Tokens
  • Members have the opportunity to exchange their tokens for a variety of rewards, including bill credits, movie rentals, gift cards, and much more.
• Access Exclusive Rewards
  • Participants enjoy unique rewards, content, and experiences that enhance their viewing pleasure.
• A Wide Range of Benefits
  • This program provides a diverse selection of rewards, featuring sweepstakes, instant-win games and both physical and digital reward options.

Let’s make this DIRECTV Day anniversary celebration unforgettable with DIRECTV PERKS!

For more details, visit directv.com/perks